Without the pressures of physical presence, initial interactions via Internet focus on the things that really matter.New couples can emphasize their core values in getting to know one another.Maslow’s hierarchy of needs and conventional wisdom both suggest that love is a fundamental human need. A survey conducted in 2013 found that 77% of people considered it “very important” to have their smartphones with them at all times.Most people meet their significant others through their social circles or work/school functions. In the search for a potential date, more and more people are switching to less traditional methods. With the rise and rise of apps like Tinder (and the various copycat models) who could blame them.With the computer as their main form of communication, they’re forced to do just that: communicate.
The choice is yours: join the growing online dating network, or risk relationship ruin again and again.Those 30 million people have generated billions of pieces of data.And because most dating sites ask users to give consent for their data to be used for research purposes, this online courting has played out like an enormous social science experiment, recording people's moment-by-moment interactions and judgments.A team led by Elizabeth Bruch, a sociologist at the University of Michigan, Ann Arbor, tapped into this torrent of dating data.Because of a nondisclosure agreement, the researchers can't reveal the exact source of their subjects, describing it only as an "established, marriage-oriented, subscription-based dating site" from which they randomly selected 1855 people, all based in New York City.